Outdoor TV · Australia
Sylvox: A launch-scale PR campaign into The Australian
11.9M
readers reached
The challenge
As a new entrant in outdoor TV, Sylvox needed national awareness and industry credibility fast.
Our approach
An integrated campaign around Integrate AU 2025: a mass-market feature, trade and tech media, and broadcast podcasts, timed to the peak summer sales window.
Results
- Featured in The Australian, syndicated across NewsCorp's metro network to 11.9 million readers
- 130K+ trade professionals and 200K+ podcast listeners reached
Results are based on Bridge Marketing project records.