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Spiritual wellness app · 8 Chinese-speaking markets

Blessing Companion App: A niche-category app scaled efficiently across eight markets

1/3

download cost vs before

The challenge

An online blessing app faced a limited audience, a perception barrier and no clear monetisation model.

Our approach

Google App campaigns across Hong Kong, Singapore, Malaysia, North America, Australia and New Zealand for downloads and daily actives, plus AdMob integration advice to open a revenue channel.

Results

  • Download cost cut to one third
  • Live across 8 Chinese-speaking markets

Results are based on Bridge Marketing project records.