Financial advisory · global corporate restructuring · Australia
Alvarez & Marsal: A standing advisory retainer drove repeated national financial-issue campaigns
1,400+
ASX-listed companies researched
The challenge
A global restructuring advisory firm needed sustained visibility to build authority in Australia.
Our approach
As a standing retained adviser, ran a continuing series of issue campaigns: research on the financial health of 1,400 ASX-listed companies, a warning on AUD 122 billion of at-risk renewable energy investment, and a mining productivity white paper.
Results
- Mainstream coverage including a Sky News Business interview
Results are based on Bridge Marketing project records.