Bridge Marketing
中文

How We Work

Choose how we work, based on your team

Bridge offers four engagement models (account setup only, expert coaching, managed media and full-service), all starting with a free growth audit and a roughly 90-day, data-led pilot; in every model the client owns the ad accounts and data.

4 hours
first response to routine requests on business days
2 hours
urgent issues: account restrictions, budget anomalies
2 business days
kick-off meeting after signing, aligning goals and roles
Weekly + monthly
weekly data sync, monthly review and next-month plan

Four engagement models

Start with a single service or go full-service; pricing is quoted separately.

01

Account setup and top-up

You have your own media team

  • Google Ads account setup and top-up
  • Policy and verification support
  • Official product and policy updates
02

Expert coaching and training

You have a team and want an expert check

  • Regular account audits and recommendations
  • Team training and AI creative workshops
  • Strategic support at key moments
03

Managed media

You want specialists running the accounts

  • Account build, buying and daily optimisation
  • Creative and landing page recommendations
  • Weekly data sync, monthly review
04

Full-service

You want one team accountable for growth

  • Brand, ads, content, PR, web and measurement
  • Shared goals and one data standard
  • A dedicated project lead

Single services by project

  • Brand strategy
  • Websites and landing pages
  • SEO and GEO
  • Australian PR
  • US press releases
  • AI creative packages
  • Creator programmes
  • YouTube channel growth

In every model, the client owns the ad accounts and data.

The process: one conversation, starting with a growth audit

Around 90 days of data to decide which path deserves scale.

  1. 01First conversation

    Free growth audit

    • · Bring your ad accounts and data
    • · We point out the priority fixes on the spot
    • · Agree goals and KPI definitions; sign an NDA

    Deliverable: Key findings and next steps

  2. 02About 2 weeks

    In-depth audit

    • · Account structure and performance check
    • · Website and conversion flow review
    • · Data and attribution check

    Deliverable: Audit report and growth plan

  3. 03About 90 days

    Pilot

    • · Accounts, creative and site adjusted to plan
    • · Weekly data sync, monthly review
    • · Confirm which channels and markets can scale

    Deliverable: Monthly reports and pilot verdict

  4. 04Ongoing

    Scale

    • · Grow budget and markets on incremental results
    • · Regular incrementality checks
    • · Add creators, PR and SEO as needed

    Deliverable: Quarterly reviews and budget recommendations

Questions the audit answers

Which market to enter first; how far current costs are from target; which channel deserves more budget first; which data problems must be fixed first.

Bridge provides

A project lead, an on-the-ground execution team, weekly data syncs and monthly reviews

You provide

Ad account and GA4 access, product materials, business metric definitions, and one decision-maker

Point solutions don't solve growth

Five common blockers to overseas growth, and how Bridge handles each.

1. A different vendor for ads, site, content and PR

Every report tells a different story; problems get passed around

One team owns the whole funnel with shared goals and one data standard, synced weekly

2. Spending before understanding the market

Budget goes to imagined customers

Market and competitor research plus a growth audit first, then spend on the priority market and playbook

3. Slow cross-time-zone collaboration

Requests answered overnight; windows missed

Chinese-language communication on China-friendly hours; same-day response, same-day progress

4. Traffic arrives but doesn't stay

Sites and landing pages not built for local habits

Site, landing pages and checkout rebuilt around local decision paths, with A/B testing

5. Last-click only

Brand and video are undervalued and budgets keep narrowing

Conversion tracking and CRM feedback, with incrementality tests to show each channel's real contribution

From ad to repeat purchase, raise every conversion factor

Every stage has factors you can optimise on their own; if any link breaks, the budget before it is wasted.

1

Ads

  • Audiences and keywords
  • Creative and copy
  • Bids and budget

2

Site and landing page

  • Above-the-fold message and trust
  • Load speed
  • Localised expression

3

Add to cart and lead capture

  • Forms and buttons
  • Price and offers
  • Q&A and reviews

4

Checkout and conversion

  • Checkout and payment
  • Cart recovery
  • Service and follow-up

5

Repeat purchase

  • Email and community
  • Membership and referral
  • Remarketing

Efficient conversion = proven strategy + expert media buying + every conversion factor raised + brand strength

Service standards: you own the accounts, data is transparent, response is time-bound

4 hours
first response to routine requests on business days
2 hours
urgent issues: account restrictions, budget anomalies
2 business days
kick-off meeting after signing, aligning goals and roles
Weekly + monthly
weekly data sync, monthly review and next-month plan
100% yours
ad accounts, GA4 and creative are owned by the client
In writing
budget, strategy and scope changes confirmed in writing

Chinese-language communication; teams in Australia and Malaysia, 0–3 hours from China time; same-day response, same-day progress.

One conversation, and you will see the difference expertise makes.

Book a free growth audit ↗See case studies →