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Global CFD broker · Australian Chinese

Vantage: A brand-new acquisition funnel into the Australian Chinese market

4×

channel efficiency

The challenge

Previous Google campaigns lacked localisation and never engaged the core Australian Chinese trading audience.

Our approach

A search framework blending trading and branded keywords, Demand Generation nurture through webinars and workshops, and VAC ads compounding search efficiency.

Results

  • New website users up 109.9%
  • Over 5.12 million impressions
  • The channel became the primary growth engine at 4× the efficiency of others

Results are based on Bridge Marketing project records.