Dermocosmetics ecommerce · Western markets
EST SKINLAB: First entry into Western markets, straight to a 1:16 ROAS
1:16
return on ad spend
The challenge
The brand had never researched or sold to Western consumers and did not know where to start.
Our approach
End-to-end conversion overhaul plus shopping ads and category-refined Performance Max, squeezing maximum return from a limited budget.
Results
- Return on ad spend of 1:16
- Sales up 4582% versus pre-engagement
- Delivered in just over three months
Results are based on Bridge Marketing project records.